The thoughtful baby shower gift

Give the gift
of a doula

More useful than another onesie. More meaningful than a gift card. Give a first-time mom a full year of expert doula guidance, videos, and 24/7 AI support.

🎁 Instant digital delivery 💬 1 year of doula support ❤️ From a real certified doula
Mother warmly holding her newborn baby in soft natural light

Pick the perfect gift

One-time purchase. Recipient gets a full year of doula support from their first login.

Baby Basics

Guides & select content
$57
one-time · 1 year access
  • 15+ guides & documents
  • Select video content
  • Trimester-organized library
  • Birth plan template
  • Full video library
  • AI Doula Erin chat
  • Live webinars
Buy as Gift — $57

Platinum Gift

Complete doula experience
$127
one-time · 1 year access
  • Everything in Gold
  • Live monthly webinars
  • Priority AI Doula responses
  • Exclusive content drops
  • Hypnobirthing techniques
  • Advanced birth positions
  • 43+ total content pieces
Buy as Gift — $127

One-time purchase. No subscription. Recipient gets 1 year of access from their first login.

What parents say about Erin's support

Real words from families who've leaned on Erin's guidance through birth and beyond.

★★★★★

Erin was instrumental in the birth of our first daughter. Her gentle nature was an automatic fit. We have no regrets.

SM
Sarah M.
First-time mom, Minneapolis
★★★★★

I gifted CradleWise to my sister for her baby shower and she still thanks me. The AI chat alone was worth every penny — she used it constantly those first weeks home.

LT
Lauren T.
Gift buyer, St. Paul
★★★★★

Having real doula expertise available at 3am made such a difference. I felt supported the whole way through, even before we ever met. CradleWise is a gift I'd give every first-time mom.

MR
Megan R.
New mom, Twin Cities

Three simple steps

Gifting CradleWise takes less time than wrapping a onesie.

1
🛒

Choose & buy

Pick a gift tier above and check out securely with Stripe. Takes under 2 minutes.

2
📨

Get a gift code

You'll receive a unique CradleWise gift code instantly. Share it however you like — card, text, email.

3
🌟

They get a doula

Recipient creates an account, enters the code, and unlocks a full year of expert doula support.

Warm and welcoming doula portrait

Built on real expertise

CradleWise is powered by Erin, a practicing doula in Minneapolis who has personally guided 200+ families through pregnancy, birth, and postpartum. Every piece of content, every AI response is grounded in her years of hands-on experience.

✔ COPE Certified Birth Doula ✔ Certified Lactation Counselor ✔ UC San Diego Lactation Certificate ✔ 200+ Births Supported ✔ Spinning Babies Certified
"Erin was instrumental in the birth of our first daughter. Her gentle nature was an automatic fit. We have no regrets."
— A Minneapolis family

The baby shower gift they'll actually use

Average baby shower gift spend is $50–$120 — perfectly matching our tiers. Give something that supports them long after the party ends.

Not Sure Which Tier?

We'll help you pick the right gift.

Drop your email and we'll send you a quick comparison guide — plus Erin's birth plan checklist as a free bonus to share with the mom-to-be.

🌸 You're set! Open Erin's free Birth Plan Checklist → We've also sent it to your inbox.

No spam. Just one helpful email.

Received a gift code?

Create your account and redeem your code to unlock your CradleWise access.

Redeem Gift Code