Simple, Transparent Pricing

Expert doula support,
from your first trimester

Q: Can I cancel anytime?

Yes. CradleWise is month-to-month with no long-term contracts. Cancel anytime from your account settings — no fees, no questions.

Q: What's included in each tier?

Basic ($27/mo) includes 15+ guides, select videos, and a birth plan template. Gold ($47/mo) adds the full video library, AI Doula Erin chat 24/7, and breastfeeding support. Platinum ($67/mo) adds live monthly webinars, priority AI responses, and exclusive content drops.

Q: Is this a real doula?

CradleWise is built on the real expertise of Erin Grealy — a COPE Certified Birth Doula who has attended 200+ births in Minneapolis. The AI assistant (Erin) is trained on her doula knowledge. It is not a substitute for medical care, but it gives you access to genuine doula wisdom 24/7.

Q: Do you accept insurance?

CradleWise is not currently covered by insurance. Some HSA/FSA accounts may cover doula services — check with your plan administrator.

Q: What if I'm already past my first trimester?

Join anytime! The content library is organized by trimester so you can jump in wherever you are. Whether you're in week 8 or week 38, the guidance and AI support are immediately useful.

Through pregnancy, birth, and postpartum. No confusing add-ons, no long-term commitments — just the guidance you need, when you need it.

Basic

Guides & select content

$27

per month · cancel anytime

15+ guides & documents
Select video content
Trimester-organized library
Birth plan template
Weekly pregnancy updates
Full video library (30+ videos)
AI Doula Erin chat 24/7
Live monthly webinars
Priority AI responses

Start Today — $27/mo

CradleWise vs. a Traditional Doula

Not a replacement — a complement. Here's how they compare.

Traditional In-Person Doula

Private Doula

$1,500 – $3,000 one-time

1-3 prenatal visits
Labor & birth support (in-person)
1-2 postpartum visits
On-call during labor window
Available 24/7 throughout pregnancy
Ongoing postpartum access
Video library & written guides
Accessible from anywhere

CradleWise

From $27/mo — cancel anytime

AI Doula Erin available 24/7
43+ videos, guides & webinars
Birth prep, labor & postpartum content
Breastfeeding & lactation support
Partner resources included
Accessible from any device
Use throughout entire pregnancy
In-person labor presence

Best of both worlds: Many families use CradleWise alongside a traditional doula. The content library and AI chat mean you arrive at every appointment — and at labor — better informed and more prepared.

Perfect Baby Shower Gift

Give the Gift of Support

One-time purchase. Recipient gets 1 full year of access from their first login.

🌿

Baby Basics

$57

one-time · 1 year access

15+ guides & documents
Select video content
Birth plan template

Gift Baby Basics — $57

Best Gift

💛

Gold Gift

$87

one-time · 1 year access

Everything in Baby Basics
Full video library (30+ videos)
AI Doula Erin chat 24/7
Breastfeeding support

Gift Gold — $87

✨

Platinum Gift

$127

one-time · 1 year access

Everything in Gold
Live monthly webinars
Priority AI responses
43+ content pieces

Gift Platinum — $127

Learn more about gifting CradleWise →

Common Questions

Frequently Asked Questions

Can I cancel anytime? +

Yes. Month-to-month, no contracts. Cancel from your account settings at any time — no fees, no questions. Your access continues until the end of your billing period.

What's included in each tier? +

Basic ($27/mo) includes 15+ guides, select videos, and a birth plan template. Gold ($47/mo) adds the full 30+ video library, AI Doula Erin chat 24/7, breastfeeding support, and partner resources. Platinum ($67/mo) adds live monthly webinars, priority AI responses, lactation support, and 43+ total content pieces.

Is this a real doula? +

The AI assistant (Erin) is built on the real expertise of Erin Grealy — a COPE Certified Birth Doula with 200+ births attended in Minneapolis. The AI is not a substitute for medical care, but it gives you access to genuine, evidence-based doula knowledge 24/7. For medical concerns, always contact your healthcare provider.

Do you accept insurance? +

CradleWise is not currently billed through insurance. Some HSA/FSA plans cover doula services — check with your plan administrator. We can provide receipts for reimbursement requests.

What if I'm already past my first trimester? +

Join anytime. The library is organized by trimester so you jump in wherever you are. Week 8 or week 38 — the AI chat and content are immediately useful. Many members join in the third trimester specifically for birth prep.

Free Resource

Not ready yet?
Get free weekly tips first.

Drop your email and Erin will send you her birth plan checklist and a first trimester guide — no subscription needed.

🌿 You're on the list! Open your free Birth Plan Checklist →

No spam. Unsubscribe anytime.

Expert doula support,from your first trimester

CradleWise vs. a Traditional Doula

Private Doula

CradleWise

Give the Gift of Support

Baby Basics

Gold Gift

Platinum Gift

Frequently Asked Questions

Not ready yet?Get free weekly tips first.

Expert doula support,
from your first trimester

Not ready yet?
Get free weekly tips first.